Youth’s beliefs about life success: Value aspect of research

It is found out that the concept of life success among young people usually includes good relations, social recognition, financial stability, professionalism, career, influence, and creative self-realization. It is noticed that the most frequent idea about life success is related to good relations and creative self-realization. Connection of these beliefs and values were studied by means of personality values methodology (Sh. Schwarz). Following leading values were identified, in particular, among young people: values of achievement, independence, hedonism, safety, and goodwill, related to the tendency of openness to change as well as self-aggrandizement (but not to transcendence and conservatism). It is established that good relations are based on values of conformity, tradition, goodwill, and safety; social confession corresponds with values of goodwill and universalism, and wealth is based on values of conformity, hedonism, and power. Professionalism relates to values of conformity, tradition, goodwill, universalism, independence, stimulation, achievement and safety; the career is connected with conformity and achievement, while influence links to stimulation and power values. It is emphasized that young people, who prioritize creative self-realization, also recognize the value of independence, while young people, who tend to values of conformity and universalism, consider balance as a key factor of life success and risk as a factor linked to stimulation value. It is observed that young people, who acknowledge independence value foremost, usually deny priority of social connections for success achievement and rely more on themselves; when certain results are achieved, such young people openly demonstrate their position and are open to sharing their success with others